Max Accountancy Ltd

Craig Sparks is a certified MYOB Exo Consultant and Xero Certified Advisor with extensive experience implementing accounting ERP systems for multinational organisations. His career has centred on helping businesses streamline financial operations, optimise reporting, and adopt scalable digital accounting solutions that support long‑term growth.

A graduate of Lincoln University with qualifications in Accounting, Finance, and Computer Software Design, Craig brings a rare blend of technical capability and commercial insight. His background allows him to bridge the gap between complex system architecture and practical business needs, ensuring clients receive solutions that are both technically sound and operationally effective.

Proudly Cantabrian, Craig grew up on his family’s farm on the outskirts of Christchurch, where he developed a strong work ethic and a deep appreciation for local business communities. His family’s history in the region spans generations, with Sparks Road named after his great‑great‑grandfather — a testament to their longstanding contribution to Christchurch. Today, his father continues the family tradition, farming beef on the same land.

Craig’s combination of technical expertise, real‑world business understanding, and strong local roots makes him a trusted advisor to clients across Canterbury and beyond.

• Batchelor of Commerce

  Lincoln University